BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//89.9 The Wave - ECPv4.6.26//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:89.9 The Wave
X-ORIGINAL-URL:https://899thewave.fm
X-WR-CALDESC:Events for 89.9 The Wave
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190710
DTEND;VALUE=DATE:20190711
DTSTAMP:20260501T121332
CREATED:20190702T195100Z
LAST-MODIFIED:20190702T195100Z
UID:9580-1562716800-1562803199@899thewave.fm
SUMMARY:Coca Cola Classic debuts in 85
DESCRIPTION:On April 23\, 1985\, Coca-Cola\, amid much publicity\, attempted to change the formula of the drink with “New Coke”. Follow-up taste tests revealed most consumers preferred the taste of New Coke to both Coke and Pepsi\, but Coca-Cola management was unprepared for the public’s nostalgia for the old drink\, leading to a backlash. The company gave in to protests and returned to the old formula under the name Coca-Cola Classic\, on July 10\, 1985. \n \n
URL:https://899thewave.fm/event/coca-cola-classic-debuts-in-85/
END:VEVENT
END:VCALENDAR